Top Story

e4m_logo.png

Home >> People Movement >> Article

Satish Murthy joins Dentsu Communications as GM-Media

14-January-2006
Font Size   16
Share
Satish Murthy joins Dentsu Communications as GM-Media

Bangalore-based Dentsu Communication has appointed Satish Murthy as General Manager-Media. Murthy joins the Dentsu office on January 16, 2006 and will report to the Executive Director of Dentsu Communications.

Prior to this, Murthy was with MPG, Delhi as Associate Vice-President, where he had worked on brands like Reckitt Benckiser and Mother Diary. At Dentsu, Murthy will begin work on the Toyota business.

Commenting on the new responsibility, Murthy said, “It’s a great place to work and there is a good amount of responsibility to look forward to. Toyota is a prestigious account and I am looking forward to the task ahead.”

In addition to MPG, Murthy has also worked in agencies like Madison from 1995 to 1999. Following this, he has been with Mudra, Saatchi & Saatchi and Enterprise Nexus.

Tags

Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=http://www.exchange4media.com/company/news/amaz...

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions

Perfumes are invisible and these new ads from Skinn create a story out of this

New campaign aims at first-time users by providing ‘first-night free’ – a first-ever offering by the brand on online hotels booking