Saregama has appointed Keshaw Sinha as Chief Technology Officer (CTO).
He has over 18 years of technology experience in a diverse range of industries spanning telecom, retail, services, gaming, media and entertainment.
He had earlier led the technology team at casual gaming portal Zapak and re-architected it to handle over five million registered users.
He was also CTO at Web18, where he was involved in the launch of online-only news/ opinion portal Firstpost. At Web18, he launched and enhanced various services such as In.com email service, Hindi moneycontrol and so on. He had also led Web18’s mobile technology development, building products and services across WAP, SMS, voice and applications.
He is also a mentor to the Global Super-angels Forum (GSM) Accelerator Program to tap promising start-ups and guide them.
Our typical marketing budget is usually 10 per cent of the topline spend