Sanjib Kumar Dey is joining Capital Advertising, Delhi, on December 12 as Vice-president on the LG Home Appliances and LG CDMA businesses. He moves from Enterprise Nexus, where he was General Manager.
Excited over his new assignment, Dey said, “It was time to move on and explore new opportunities. I am excited about managing a big brand like LG.”
At Enterprise Nexus, Dey was working primarily on the General Motors account as well as the Chevrolet corporate account. He was also handling accounts like LML, Iodex, Usha Appliances and Fans, Radico Khaitan, Tata Tea and 8 PM whisky.
Dey has an experience of 12 years in the advertising industry. He had a two-year stint earlier with Enterprise Nexus, before moving to Grey Worldwide for two years. Then he rejoined Enterprise Nexus. At Grey he was primarily handling the Hyundai business. He has also worked on brands like Aviva Life Insurance, Ranbaxy Revital, Carrier air-conditioner and Haier. He has also worked in agencies like Everest and Saatchi & Saatchi.