Sanjeev Wadhwa, Marketing Head, Electrolux, has moved to an entirely new segment. He will be joining Technico Pty Ltd, Australia as Country Head next week. Technico has Chambal Agritech Ltd, which its 100 per cent subsidiary. Chambal produces high yielding, early generation seed potatoes for the Indian market as well as for export.
Confirming his new role, Wadhwa said, “I am quite excited to take this new role. It’s an entirely different segment and industry to work with. I feel it will be a good exposure to take this challenge. My new role would involve expanding companies operations in India and looking after the export markets. I will be also looking after the daily entire operations of the company.”
Wadhwa’s last stint was with Electrolux, where he had worked for three years. He was handling marketing activities at Electrolux. His earlier stints included Doctor Morepen, where he was Marketing Head for two years; JK Tyres as head of marketing services and strategic planning; and Mudra, where he was for four years, as Associate Branch Director.
Wadhwa has had 15 years of experience in the marketing field.