Sanjay Tandon, who was Vice-president and Business Head on the Nokia account at Bates, has joined JWT Delhi as VP on the PepsiCo business. He will be reporting to Rohit Ohri, Managing Partner, JWT.
“I am delighted to have Sanjay on board. He has the right skill set to partner PepsiCo. As they scale up 7Up, Mirinda and Mountain Dew,” Ohri said.
Tandon has 15 years’ experience in advertising and marketing. At Bates and prior to that at FCB-Ulka, he has worked on brands like Nokia, Yamaha, LML, HP, Samsung and Mother Dairy among others. He started his career at Lacoste as Regional Manager. He then moved to Hi-tech Laminates, Mumbai, followed by Rajdoot Paints.
A week ago, JWT had roped in Hari Krishnan who was Branch Head at Grey Worldwide, Delhi. He too has moved in as VP on the PepsiCo business. Both Tandon and Krishnan will work together on the account.