Top Story


Home >> People Movement >> Article

Sameer Sainani replaces Kaushik Ghosh as National Sales Head at Radio Mirchi

Font Size   16
Sameer Sainani replaces Kaushik Ghosh as National Sales Head at Radio Mirchi

Sameer Sainani, COO, Alternate Brand Solutions, will replace Kaushik Ghosh as National Sales Head of Radio Mirchi from April 1, 2009. Sainani has been with Entertainment Network India Ltd (Radio Mirchi) for six years.

Speaking to exchange4media, Sainani said, “The biggest challenge for any company, especially in the current scenario, is revenue, and my first priority would be to get a headstart in this aspect and ensure good Q1 and Q2 results. I look forward to the challenge set before me.”

Sainani has been with ENIL since 2003. He was Senior Vice President at Mirchi before moving to Alternate Brand Solutions in September 2007. In his 14-year career, Sainani has worked with PepsiCo and Electrolux. At ENIL, he has held different positions, including that of Station Head, Pune and Cluster Head, Maharashtra.

360 Degrees is the experiential marketing and BTL solutions arm of Times Innovative Media Pvt Ltd, and a 100 per cent subsidiary of ENIL (Radio Mirchi), a Times of India Group company.


Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Recap brings you a round up of the important stories that made headlines this week.

Powered by advertising technology expert Yospace, Akamai’s Dynamic Ad Insertion is designed to help content providers offer greater monetization opportunities through online advertising, while maintai...

The second season of the show takes viewers on a profound journey to the homes of their favorite celebrities such as cricket icon Saurav Ganguly and Bollywood actors Sushant Singh Rajput, Radhika Apt...