The India Today Group has roped in Salil Kumar as CEO of its e-Commerce business. Kumar took charge on August 10, 2010. India Today Group Digital is the online business unit of The India Today Group, which consists of luxury brands online private sales store like ‘Bagit Today’. Kumar is reporting to Ashish Bagga, CEO, India Today Group.
Commenting on Kumar’s appointment, Bagga said, “Salil has rich experience of over 18 years in media and digital businesses. His last assignment was with Microsoft Corporation in India, prior to which he has held senior positions with NDTV Convergence, Bharti Airtel and HT Media.”
Bagga expected “aggressive promotions, customer acquisition, and exponential growth” from the e-Commerce business team of the India Today Group under Kumar’s leadership. Kumar has over 18 years’ experience in managing diverse businesses starting with logistics, media, entertainment, television, web and print with several top-botch companies.