Sai Nagesh is joining the Lintas Media Group in a senior position with Insight -- its youngest brand that was launched last year -- from April 2005. Nagesh will be working closely with Insight President Raj Gupta in its next phase of growth. He will be at the helm of key account groups for the brand and will also be a part of the senior team involved in business development.
Nagesh is a veteran in the media services and planning business with a career spanning almost a decade and a half. In his last assignment, he was with GroupM as Director, Marketing and Corporate Affairs. He has also worked extensively in the retail sector as an entrepreneur.
Said Lynn de Souza, Director, Lintas Media Group, "I believe this is the perfect start to Insight's next stage of accelerated growth. I'm sure that Sai's extensive experience and goodwill will ensure gains across functional areas. I look forward to a positive partnership." She added that Sai's "recruitment into the family is the first of more".
Raj Gupta observed that Nagesh's association with Insight "establishes our intent to expanding the horizon" for this brand. "Sai will be a member of our core team involved in assuring Insight's market offering is complete and relevant to the business needs of today. I'm also sure that our promise to deliver 'not just GRP's but returns' will be further strengthened with Sai's efforts," he said.
How does Nagesh view his new assignment? "The name Insight is self-explanatory. The role and responsibilities that Raj outlined to me are very exciting and I am looking forward to the association," he said.
Lintas Media Group clients include Maruti Udyog Limited, Bharat Petroleum, Bajaj Auto, ITC Ltd, UTI and Idea Cellular amongst others.