S Swaminathan aka Swami, National Head, iContract, is moving on after a 14-year stint. Parag Sen, who currently heads iContract Bangalore, will replace Swami as National Head.
Swami joined Contract in Bangalore in 1993. In 1999 he became the National Head of iContract. Under his leadership, iContract become a force in the industry with cutting-edge work in direct marketing, CRM, digital marketing and analytics.
Sen joined Contract Direct in Bangalore in 1997. In 1999 he moved as Product Manager for BPL Mobile. He later returned to iContract as Branch Manager, Bangalore in 2006.
Said Jagdip Bakshi, CEO, Contract India, “Swami is moving on to further the cause of enterprise, the very spirit that he embodies. He is setting out on his own to set up a technology based marketing services firm that promises to be at the leading edge of change. There may well be many occasions in the not so distant future where we may see our paths cross to collaborate. We wish him the very best.”
Bakshi further added, “I have the pleasure to announce that Parag is being promoted to take over as National Head of iContract. Over the last year and a half, iContract Bangalore has done extremely well under his leadership and has grown at a scorching pace.”