Mukta Arts has announced the joining of Ravi Gupta as the group’s chief executive officer through an official communiqué. Gupta, who has also assumed the responsibilities of Executive Director, Whistling Woods – a joint venture of Mukta Arts and Film City, has joined the new company on April 15, 2004.
An IIT Bombay alumni and a B-School graduate from JBI, Gupta has recently returned from London after serving on the board at different companies in the UK, USA and Middle East. The veteran media professional was the founder-CEO of B4U and also served as Managing Director at NFDC. “His extensive knowledge of the film production and distribution business globally as also his wide experience of the television business will add significant value to the Mukta Arts dynamic team,” reads the release.
Anticipating Gupta’s joining as a boost for the company, the release added: “His valuable insight in the area of knowledge and skill transfer industry and global contacts will help Whistling Woods achieve the status of an internationally reputed learning institution.” Over his long stint in the world of media, Gupta was closely associated with different productions from famed directors like Satyajit Ray, Mrinal Sen, Shyam Benegal and Mira Nair.
The communiqué quoted Subhash Ghai, CMD, Mukta Arts as saying: “ The appointment of Gupta as CEO - Mukta Arts and ED, WWI, reflects our continued commitment to add professionalism and bring managerial excellence to our businesses. With his experience in the entertainment and education industry, I am sure Mukta Arts can look forward to accelerating its development into a diversified world-class media company.”
And, the man under the spotlight, Gupta was quoted as: “Nobody builds a company by just working for it. When you work with a passion for a vision you believe in, you build a lasting brand. We have a great vision for Mukta Arts and Whistling Woods and I share Subhash Ghai’s passion to achieve this vision.”