Rajnath Kamath, Head-Ad Sales, NDTV Media, is moving to TV18 Network as Director-Sales. Based in Delhi, he will report directly to B Saikumar, Vice-President, Sales & Marketing, TV18.
Confirming the news to exchange4media, Saikumar said, “Raj is a splendid professional and we are delighted to have him on board. The other details will follow in a week to ten days. He is joining the TV 18 Network, and his role will entail looking after the new news network and more. He will assume his new role very soon.”
Significantly, NDTV lost its Managing Editor, Rajdeep Sardesai, and CFO, Sameer Manchanda to the TV 18 Network in April.
About his new assignment, Kamath said, “It’s premature to say what my responsibilities are but what attracted me is the challenge. The objectives that TV 18 has set for itself are tremendous and it is something that I am really looking forward to.”
Kamath has been with NDTV Media since its inception three years back, responsible for ad sales of all the three channels -- NDTV 24X7, NDTV Hindi and NDTV Profit.
Prior to that, he had spent 10 years with Star TV. He started off with southern branches of Star TV as VP-Sales and then moved to Mumbai with national responsibilities of all the niche channels of Star including Star Vijay. Before that, he was in advertising in account, media and strategic planning with leading agencies, the last being Leo Burnett.