Top Story

e4m_logo.png

Home >> People Movement >> Article

Rajesh Mehta joins NAC Advertising as CEO

12-February-2010
Font Size   16
Share
Rajesh Mehta joins NAC Advertising as CEO

NAC Advertising, a full-service advertising agency, has appointed Rajesh Mehta as its CEO. Mehta comes in from Rohit Roy Productions and possesses 22 years of experience in media, advertising, marketing television airtime and space selling, and relationship management.

Mehta took charge from February 1, 2010. His role at NAC Advertising involves serving as a catalyst for execution of all business development, advertising and media activities, PR, events and activations, and achieving revenue objectives and organic growth through effective contributions.

Prior to Rohit Roy Productions, Mehta was associated with TVC Sky Shop Ltd, where he was VP, Media Planning & Buying. He has also worked with agencies like Madison Communications, Leo Burnett, Contract Advertising and Everest Advertising.

Set up in 1972, NAC Advertising is accredited by all governing bodies in the industry.

Tags

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The India-New Zealand series continues to garner big numbers on television for Week 45 (November 4-10)

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years