Top Story

e4m_logo.png

Home >> People Movement >> Article

Rajesh Mani joins Leo Burnett Mumbai as ECD

07-May-2011
Font Size   16
Share
Rajesh Mani joins Leo Burnett Mumbai as ECD

Leo Burnett has appointed Rajesh Mani as Executive Creative Director. He moves from O&M and his recent work includes the BlackBerry Boys commercial, which he co-created with Rajiv Rao and wrote the hugely popular song ‘Blackberry Boys’.

At Leo Burnett, Mani will be handling brands like Bajaj Electricals, Tata Capital, Tashi, and HPCL, among others.

Commenting on Mani’s appointment, KV ‘Pops’ Sridhar, NCD, Leo Burnett, said, “Being a Humankind Agency, we are always eager to work with creatives who have human stories to tell in simple ways. Mani is completely that kind of person and it will be a pleasure to work alongside him on some of our key clients.”

On his new role, Mani said, “At Ogilvy, I worked on one of the best brands in the country – Vodafone. Now, it was time to seek new challenges and expand my horizons. Pops gave me an opportunity to do just that. I am happy and excited to come on board.”

Mani, who has an experience of 12 years in the industry, has also done some acclaimed films like the Hutch ‘caller tunes’, Vodafone 60 P/ minute film and was also part of the core team that launched ZooZoos. His other internationally acclaimed work was for the global launch of Lenovo X300 laptops with a film that was showcased during the Beijing Olympics, titled ‘The Flying Sumos’.

Murthy hinted on a launch of a digital product sometime soon as competition continues to heat up

Anil Uniyal, CEO, Bloomberg|Quint, on his business objectives, the reason behind pushing back the launch of the channel and more

Oracle India believes that marketing has entirely evolved because of the change in the buying process of customers

Dennis Oudejans, CEO, AdVoice, on the journey so far, targeted AdVoice networks and his vision for the company

Shruti Singh, a journalist with NDTV for over 20 years, defends the network even as former employees accuse it of axing stories

MRSS India has appointed market research professionals, Madhumita Chattopadhyay as Vice President, Praveen Mettelu as Research Director and R Kumar as Consultant

Dennis Oudejans, CEO, AdVoice, on the journey so far, targeted AdVoice networks and his vision for the company