Top Story

e4m_logo.png

Home >> People Movement >> Article

Rajeev Chakrabarti to join Sahara One as Marketing Head

16-June-2005
Font Size   16
Share
Rajeev Chakrabarti to join Sahara One as Marketing Head

Sahara One TV had taken claim of Hungama TV’s COO, Purnendu Bose to join the channel in the same position. And, now it has claimed the marketing head of the channel, Rajeev Chakrabarti, filling the same slot in Hungama TV. Chakrabarti will join Sahara One TV from July 1, 2005.

With Satish Menon, President, Sales and Marketing, Sahara, resigning from the company, the marketing position was left vacant. For Sahara One Filmi, the forthcoming movie channel, Zoom’s Shailesh Kapoor fills the need and in case of Chakrabarti is brought in to do the same for Sahara One TV. He would be reporting into Bose.

Confirming the development, Bose said, “Rajeev is an excellent professional who has done some great work for Hungama and has played a key role in building the brand. He will be an asset to Sahara One as well and I am looking forward to similar kind of good work from him, here as well.”

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean