Rajeev Beotra has joined Hindustan Times as Vice-president, Media Marketing, recently. He will be reporting to Benoy Roychoudhury, Business Head, Media Marketing, HT Media Ltd. Beotra’s previous stint was with Avon as Director, Sales & Marketing, responsible for all cosmetic products under the Avon brand. He was with Avon for one and a half years.
Confirming Beotra’s appointment, Roychoudhury said, “Rajeev would be handling marketing for HT and other group publications mainly for the North and East regions. He’s got rich industry experience and would be a great asset to us.”
Said Beotra, “I am excited to take up this new venture and work for a mega brand like Hindustan Times. I look forward to my role here.”
Beotra has previously also worked with Asian Paints for four years as Sales Head for the Nepal division. He has also worked with Coca-Cola for four years as Regional Events & Promotions Manager, handling all promotions for Coke brands. Beotra also has wide experience of the consumer durables market having worked with Whirlpool for seven years. He has close to 14 years of industry experience in marketing.