After a brief stint of six months at Hyundai Motor India, Pradeep Saxena, who was General Manager Marketing, has quit the organisation to join LML as Head of Marketing. He was officially released from Hyundai on Saturday, July 30. At LML, Saxena will report to A.K. Chaddha, Chief Operating Officer.
Speaking to exchange4 media, Saxena observed that while working for market leaders like Hero Honda and Hyundai, most of one’s time is spent in maintaining that image. “I feel that at LML the scope to grow will be much larger. It is a big challenge and I am looking forward to give my best at the two-wheeler company,” he said.
At Hyundai, Saxena was heading advertising and promotions in the company’s marketing initiatives. Before Hyundai he had spent 10 years with Hero Honda as DGM-Marketing. He also had a stint with Godfrey Philips in the capacity of Marketing Manager and has varied experience in the FMCG industry, consulting and market research.