Pepe Jeans India has brought on board Kavindra Mishra as Chief Executive Officer. He took charge from July 5, 2013.
In his new role, Mishra will be responsible to grow the existing business portfolio and will be instrumental in designing effective strategies for Pepe Jeans India and embed them in the broad spectrum of the global strategy, shared an official release.
Mishra brings in over 13 years industry experience. In 2011, he joined online apparel and lifestyle portal Zovi.com as part of the founding team. As President nd Co-Founder of Zovi.com, he was responsible for production, sourcing and sales.
Mishra joins Pepe Jeans India after the tragic death of its Managing Director, Chetan Shah in November 2012.
Mishra started his retail career in 1999 as Area Sales Manager with Madura Coats and continued his career at Madura Garments as Brand Manager for Allen Solly. In 2006, he joined Tommy Hilfiger as Vice President, responsible for their entire retail vertical in India. He moved on to United Colors of Benetton (UCB) in 2009 to be their Commercial Director. From UCB, he joined Zovi.com.