Noshe Group has announced a senior-level hiring. Sunanda Batra has joined the group as Vice President – Media Buying and Planning. Most recently, she was with Integral PR.
Confirming the appointment, Batra spoke to exchange4media, “It is a good opportunity as I consider this area my forte. The prospect of joining the Noshe team to grow the business further is truly exciting.”
She further said that she is fortunate to be able to work closely with Asheesh Sethi and learn more under his mentorship.
Talking about the appointment, Noshe Founder and President, Asheesh Sethi said, “With Sunanda leading the media buying and planning department at Noshe, we now have a team with diverse set of experiences and talent. Her expertise and knowledge is bound to take Noshe to greater heights.”
Batra has a post graduate diploma in Advertising, Public Relations and Media Planning from MICA. She has 16 years experience in the world of advertising, marketing, strategic consulting and media. During her career span, she has worked with organisations such as Mudra Anthem, Kara, Carat, TNS, Hindustan Times and Integral PR.