Nitin Beri is set to join Bates Enterprise as Executive Creative Director at its New Delhi office. Beri carries close to two decades of experience with him and was last with Capital Advertising, where he was the head of creative and a managing partner for most part of the last eight years. He has also spearheaded creative teams at Contract Advertising and Leo Burnett in the past.
When contacted Beri said, “I am very excited about joining Bates Enterprise. The agency is out to do something new and I am very enthused about being a part of this creation.” Beri, who had worked on brands like Maruti, LG, Coke, Dabur, Dominos Pizza among others in the past, will assume his new job from February 15.
Commenting on the appointment, Bates Enterprise Chairman Mohammed Khan said, “I am delighted to have Nitin (Beri) join us. He has worked with me at Enterprise in the past. I find him a very fertile creative mind and am very impressed with his work on large brands.”
Bates Enterprise CEO Subhash Kamath added, “Beri will significantly beef up our creative offerings in the Delhi market. He is one of the top creative talents in the market with a proven track record.”
Bates Enterprise Delhi works with a portfolio of accounts including Nokia, Dabur, Yamaha, Hitachi, Usha Group, Radico Khaitan, Unicef, Times Group
and the ABP Group.
Agency’s Delhi office EVP Alok Agrawal said, “Beri brings with him vast experience and goodwill. The news has already sent a shot of adrenalin through our team. We look forward to partnering with him to produce some great work for our brands.”