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New Hyundai’s Sanjeev Shukla to join Videocon as Head-Sales & Marketing, Middle East

New Hyundai’s Sanjeev Shukla to join Videocon as Head-Sales & Marketing, Middle East

Author | Sumita Patra | Wednesday, Mar 29,2006 3:46 PM

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New Hyundai’s Sanjeev Shukla to join Videocon as Head-Sales & Marketing, Middle East

Sanjeev Shukla, Marketing Manager with Hyundai Motor India, has decided to say goodbye after an eight-year stint with the automobile biggie. Shukla will be joining Videocon Electronics as Head of Sales and Marketing, Middle East.

Shukla who will be taking up his new role from May 1, said, “It’s going to be exciting. I am a brand management professional. For me the more diverse the industry, the better it is. I am looking forward to work in a completely new industry and a new market. It will give me an international exposure.” Shukla said he has had a “fantastic” stint in Hyundai. “I have grown with the organization.”

Shukla was associated with the auto major since its inception. He joined Hyundai Motor India in March 1998 and was Assistant Manager for two years. After that he became the Deputy Manager, and two years later became Marketing Manager.

Before Hyundai, Shukla had worked with some advertising agencies. He started his career as Sales Officer with Eternet Everest which is into making of cement products. He then moved to an ad agency, R Kanga Advertising, as Client Servicing Executive. After a year, he moved to Saatchi & Saatchi in the same position. Then he moved to HTA (now JWT) as Client Servicing Executive and worked there for three and a half years.

On his new assignment, Shukla, said, “For me the foremost objective is job challenge. It will be a completely new experience for me.”

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