Top Story

e4m_logo.png

Home >> People Movement >> Article

Myntra appoints Vikas Ahuja as CMO

12-July-2013
Font Size   16
Share
Myntra appoints Vikas Ahuja as CMO

Myntra has brought on board Vikas Ahuja as Chief Marketing Officer (CMO). In his new role, Ahuja will be responsible for the sales and marketing functions and will drive the overall brand strategy at Myntra.

Commenting on Ahuja’s appointment, Mukesh Bansal, CEO & Co-Founder, Myntra said, “This is a critical and incredibly exciting time for Myntra as we continue to scale our business. Our focus is on being the next generation fashion destination in the country. Vikas has an excellent track record of building and scaling businesses, and we are truly convinced, with his strong leadership qualities, Vikas will be a tremendous asset in helping us shape and create the next phase in our evolution.”

With over 18 years of sales and marketing experience, Ahuja has held various leadership roles at Nestle. In his last role as Country Business Manager, he was responsible for setting up new businesses. He has led Nestle brands such as Bar-One, Milky-Bar, Kit-Kat, Munch, Nescafe, and Maggi, among others, and successfully re-positioned the Maggi brand on a ‘Taste and Health’ platform through strong consumer insight and research. 

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.