Top Story

e4m_logo.png

Home >> People Movement >> Article

Mindshare movements: Girish Menon moves to Vietnam; Subramanian steps in as GM, Bangalore

19-October-2006
Font Size   16
Share
Mindshare movements: Girish Menon moves to Vietnam; Subramanian steps in as GM, Bangalore

Mindshare has effected some key changes. Girish Menon has moved to Mindshare, Vietnam as Managing Partner on the Unilever business. Following this move, Subramanian replaces Menon as GM, Mindshare, Bangalore. He was earlier the Business Director, Mindshare, based in Chennai.

Subramanian would be reporting to R Gowthaman, Managing Director of MindShare for West and South India. A decision is yet to be taken whether Subramanian would continue to look after the Chennai office as well or Mindshare would appoint someone for that role.

Commenting on Subramanian’s role, Gowthaman said, “He will drive the Bangalore office and his role is similar to that of Girish Menon. He brings on board his immense experience. His work for Ford has been commendable.”

Subramanian said that as GM, Bangalore, he would be looking primarily at the Bangalore and Hyderabad markets. For the time being he would also be looking after the Chennai market. He will be servicing clients such as IBM, UB Group, Nike, Levis, Ford, Muruguppa Group, and Lifestyle, among others.

Subramanian is an electronic engineer from BITS, Pilani and holds an MBA from IIM Kolkata. He began his career with HTA where he spent two years after which he moved to Henkel first as a Product Manager and then shifted to sales. In 2003, he joined Mindshare Chennai as Planning Director.

When asked about to point out an instance in the past which was challenging, Subramanian said, “I think launching Ford Fiesta was amongst one of the most challenging tasks purely because of the large scale of the launch where getting the logistics right was a Herculean task. The planning and implementation stages were intense while also keeping in mind the growing competition in the automobile segment.”

Also see:

MindShare restructures: Gowthaman, Sundar Raman elevated as MDs

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=23&news_id=21612&tag=16339&search=y

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO