Kandhan D, Media Manager with Chennai-based Fifth Estate, handling buying and planning, is joining MediaCom as Media Controller-South from February 15. He moves after nine years with Fifth Estate.
Speaking to exchange4media on his move, Kandhan said, “Firstly, nine years is too long a period. And too much comfort is also too dangerous. I am looking at bigger exposure, and handling brands across the South markets will give me a broader experience.”
Kandhan began his career with the Shaam Group, and had also spent time with Square D Biotech before moving to advertising, by joining Fifth Estate in 1997. His move follows the exit of N R Sivasankar, who moved from MediaCom to CavinKare’s group company, Hemalatha Enterprises Pvt Ltd, as Head-Planning, in November 2005.
Kandhan, who will based in Chennai, will be handling brands like Sabena from Chennai, and ING Vysya from MediaCom’s Bangalore office. He will report into Jasmin Sohrabji, President, MediaCom (South Asia).