MediaCom India has brought in Ashwini Kamat as General Manager, Mumbai. Kamat would also be overseeing Strategic Communication Planning, Research, Insights functions across all MediaCom clients.
In a prepared statement, Divya Gururaj, MD, MediaCom India, said, “Ashwini is one of the brightest people in the media industry and I am delighted to have her on our team. With her leadership, we will continue to strengthen our ROI based planning, which has been a key focus and strength.”
Kamat is an engineer and an MBA from Jamnalal Bajaj. She has over 12 years of experience that includes heading an office, new business development, strategic media planning, media implementation, below the line and rural media activation. She has worked on diverse categories like soaps, skin care, financial services, automobiles, retail, insurance, online lotteries, liquor, etc. Kamat has demonstrated excellent strategic thought, leadership qualities and interpersonal skills.
On the reason to join MediaCom, Kamat said, “What attracted me to MediaCom was their focus on people – clients, employees and media owners. I look forward to leading the team to deliver a strong strategic product, healthy growth and delighting clients.”