C Vijai Ambalavanan has moved on from Leo Burnett to join Grey Group India as Branch Head in Chennai. Popularly known as Amby among peers, he will be reporting to Vijay Jacob, who recently joined Grey as Vice President and Head of South.
Amby has over 11 years of advertising and marketing experience and has worked across categories in various agencies such as Leo Burnett, Bates 141, TBWA and G3. He is attributed with several brand launches, including Uninor in South India, Chik Satin premium shampoo, Indica hair colour re-launch, Cavin’s Milk and 25 new products of Watanmal in Africa. Amby has handled brands such as Chik, Nyle and Meera Shampoo, Cavin’s Milk and Maa Juice among other CavinKare brands, Henkel India, Nutrine Éclairs and Team packaged drinking water.
Welcoming him, Vijay Jacob said, “Amby brings us a special mix of leadership skills and brand thinking. Chennai is an important market for us, and I am looking forward to working with him in accelerating Grey’s presence in Chennai.”
Commenting on his new role, Amby said, “It always feels good when you return home after a long trip, and that’s how I exactly feel to be part of Grey. It’s a new team of likeminded people, hungry for success. Aggressive passion and pride will be our mantra, and with Grey’s unique brand philosophy of being ‘Famously Effective since 1917’, our focus will be to add value to our clients’ businesses.”
In South India, Grey Group’s clients include Britannia, 3M, Deccan 360, ITC Foods, RmkV Wedding Silks, CavinKare and United Spirits Ltd, among others.