Kavita Bagga has joined SAB Miller as Head of National Key Account. She is responsible for SAB Miller’s forays in large format outlets, which are both image builders and volume drivers for the company. These include large format stores, hotels, and clubs, among others. She is based in Mumbai.
On her new role, Bagga said, “My current role is a convergence of my prior experiences in marketing and activation that I have been doing. Besides, SAB Miller is a huge company, opening up an unprecedented scope of work.”
Bagga has worked in advertising agencies, including Fulcrum and JWT. She has been Brand Manager at Pepsico India and has also been National Marketing Head at Radio Mirchi, and was also looking after a business vertical of Times OOH before moving to SAB Miller.