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Kamna Sharma joins Rediffusion as Vice-President; to head Colgate business

Kamna Sharma joins Rediffusion as Vice-President; to head Colgate business

Author | Pritie S Jadhav | Monday, May 22,2006 6:33 AM

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Kamna Sharma joins Rediffusion as Vice-President; to head Colgate business

Kamna Sharma has joined Rediffusion as Vice-President, where she will be heading the Colgate business for the agency. Sharma will be reporting to Rediffusion Mumbai Head, Deb Sen, as well as the Y&R New York office on the brand.

Prior to joining Rediffusion, Sharma had held the position of Business Head and was on the largest Unilever business for Ogilvy, heading Pond’s for South Asia. She was also responsible for all innovation development and rollouts for India, Pakistan, Bangladesh and Sri Lanka, leading brand activation in India.

Sharma has a vast experience having worked in the client servicing as well as the planning domains. In her planning stint, she was Planning Director on Pond’s, Dove and Asian Paints and was responsible for all planning work on the brands, brand vision, category entry strategies, brand launch strategies as well for the rollout of key global brands in India.

Speaking about her new role, Sharma said, “I have been at Rediffusion for just a week and its too early for me to comment on the plan forward. I am getting immersed in the brand and the system of Y&R. Colgate is one of the largest FMCG brands and is rated the top trusted brand. There is going to be lot of learning for me and I am looking forward to the same.”

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