Top Story

e4m_logo.png

Home >> People Movement >> Article

Joseph Eapen replaces Amit Varma as CEO of aMap

12-October-2009
Font Size   16
Share
Joseph Eapen replaces Amit Varma as CEO of aMap

With an increasingly dynamic and competitive TV television, accelerating further with a plethora of high profile events like cricket (IPL and other formats), new programme launches, etc., aMap’s overnight ratings system has become a vital instrument for decision-makers.

Coping up with this increased role, aMap has made senior level organisational changes. Joseph Eapen, who till recently was CEO of aMapDigital, aMap’s exclusive panel for DTH homes, has replaced Amit Varma as CEO of aMap. Eapen will continue to head aMapDigital too. Varma, meanwhile, will be moving on from the organisation.

Eapen is an audience measurement veteran. He managed the first peoplemeter service in the Gulf – AGB Gulf – for almost a decade in the 1990s. He was also instrumental in the launch of TGI (world’s largest single-source studies) in the Gulf region. He moved back to India after 16 years in that region.

Raviratan Arora, Founder and MD, aMap and DecisionCraft, said, “Eapen’s in-depth knowledge, leadership and business acumen will serve as invaluable assets as aMap strengthens its core operations and expands its services with a host of measurement initiatives.”

Meanwhile, Jiniti Shah, as Vice-President (Sales, Business Development & Research), would head the business and development activity and would focus on selling aMap’s services and DecisionCraft’s Revenue Management suite to broadcasters in India and the Asia Pacific. Ravi Katoch would now focus on selling aMap and DecisionCraft services to the non-broadcaster segment.

Tags

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India