Top Story


Home >> People Movement >> Article

It’s official: Jasmin Sohrabji quits MediaCom

Font Size   16
It’s official: Jasmin Sohrabji quits MediaCom

Jasmin Sohrabji, President, MediaCom India, has decided to part ways. The announcement was made by Nirvik Singh, Chairman & President, South East Asia, Grey Global Group, in an official statement. Partnering Sohrabji at MediaCom was Harish Shriyan, also as President.

The release stated that Sohrabji will be taking a break. Said Nirvik Singh, “Jasmin has contributed enormously in building the equity of both the Grey brand and the MediaCom brand over her 16 years in this company. She joined us as a media planner, and grew rapidly to lead the team. The fact that she has made a mark is evident on her being rated by Brand Equity as the fifth most important person in the media industry. She has worked selflessly, and has willingly taken on any work that benefited brand Grey.”

He added that with Shriyan, she had built one of Asia Pacific’s most successful MediaCom companies, and, along the way, won many awards for path-breaking research.


Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

This initiative of Amazon turns a year old and they have plans to make the start-ups and consumers more aware about this.

Industry leaders play the guessing game, and tell us who according to them would win the IMPACT Person of the Year 2017 award

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’