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iris appoints Kavita Kapoor as Regional Digital Director of Ops

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iris appoints Kavita Kapoor as Regional Digital Director of Ops

Creative innovation network iris has appointed Kavita Kapoor as Regional Digital Director of Operations to lead and grow the innovative technology capabilities out of the iris Delhi office. Kapoor will join in March 2013 and will report to Ashish Mathur, Managing Director, iris India.

Kapoor will drive the development of the agency’s global digital innovation production studio. Her role will help to further boost iris’ regional focus on creating ‘Participation Brands’, leveraging digital technologies to link the online universe with real-world, physical experiences.

Kapoor’s appointment completes iris Delhi’s current leadership team, following the appointment of Anirban Sen as Creative Director in June 2012 and Ashish Mathur as Managing Director in May 2011.

Prior to iris, Kapoor played a pivotal role in the London Organising Committee of the Olympic and Paralympic Games, where she was involved in a range of award-winning components of the London Olympic and Paralympic Games, including travel, volunteering and the iconic mascots Wenlock and Mandeville, which iris designed and created.

“We believe that we can only create extraordinary work, when we work in partnership with our clients, and the work we did with Kavita on the London mascots was truly innovative. Talent this good is a rare find and we are honoured that she was ready to jump ship and join us at iris,” commented Luke Nathans, Regional CEO, iris Asia Pacific.

Ashish Mathur added here, “Kavita will be a great addition to our range of talent and experience here in iris India. Our clients will see a great benefit from having Kavita on the team I’m sure. We’re really excited about pushing the boundaries of digital even further.”

Trained as a software designer, Kapoor started her career in Fujitsu, where she was subsequently seconded into roles for a diverse range of media clients, including BBC and Sega, before moving on to Channel 4 Television in London.

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