Honda Siel Cars India has appointed Tatsuya Natsume as its Director-Marketing. He takes over from Hiroshi Shimizu who moves to Philippines as President, Honda Cars Philippines.
Natsume will be one of the five directors at HSCI and will be heading the marketing, sales and after-sales operations, and will report directly to M Takedagawa, President and CEO, HSCI. Natsume’s appointed would be effective from April 1.
Natsume has been associated with Honda for more than two decades and brings with him rich sales and marketing experience. He has worked in various locations including Germany and Italy, and has also looked after the Middle East, Africa and Asia-Oceania region from Japan. In his last assignment, Natsume was handling automobile operations for China from the Honda headquarters in Japan.
Shimizu had been associated with HSCI for the past four years and played a significant role in the rapid growth of the company. Talking about his experience in India, he said, “HSCI sales have grown from 13,000 units in 2003 to over 60,000 units in this fiscal year. It has been very exciting to be in the midst of this growth phase and to be contributing to this growth. I will take back fond memories of my stay in India.”