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Havas Media India appoints Hans Mathews as Executive Director, West

Havas Media India appoints Hans Mathews as Executive Director, West

Author | exchange4media News Service | Wednesday, Jul 16,2014 8:54 AM

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Havas Media India appoints Hans Mathews as Executive Director, West

Havas Media India has appointed Hans Mathews as Executive Director of its West India operations. He will be based out of Havas Media’s Mumbai office. While Mathews will manage the agency’s Mumbai office, his key mandate will be to drive growth for the group in the Western region.

Mathews joins with 17 years of experience in the industry, having worked with international agencies in India, MENA and Malaysia. Most recently, he was Chief Client Officer at Mindshare Malaysia, where he led Ford’s regional APAC media team managing partnerships with digital and content partners. He was also responsible for managing brands such as UL, Maxis, Kraft, Nestle and HSBC. Prior to this, he had held leadership roles at Mindshare India, ZenithOptimedia and other leading agencies.

Commenting on Mathews’ appointment, Anita Nayyar, CEO, Havas Media Group India and South Asia said, “Hans has a rich industry experience working across multiple blue chip brands in different categories. He has been in many leadership positions and has managed critical client relationships. This, along with his business development ability, makes him ideal to head our Western operations. We are very happy to have him with us.”

“Mumbai and the Western region are at the core of Havas Media India’s operations. Our business in the region has grown tremendously over the years and today we are handling very prestigious clients in that market like Parle, Quikr and many others. Hans, with his astute leadership, will propel our operations further. We warmly welcome him,” added Mohit Joshi, Managing Director, Havas Media India.

On his new role, Mathews said, “I am delighted to be a part of the dynamic Havas Media team, which has witnessed great momentum in the last few years. I find the agency’s positioning around Meaningful Brands engaging and think the framework offers brands tremendous opportunities to communicate effectively. I am looking forward to contributing to Havas Media’s western operations and taking the business to the next level.”

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