Top Story


Home >> People Movement >> Article

Havas Media India appoints Hans Mathews as Executive Director, West

Font Size   16
Havas Media India appoints Hans Mathews as Executive Director, West

Havas Media India has appointed Hans Mathews as Executive Director of its West India operations. He will be based out of Havas Media’s Mumbai office. While Mathews will manage the agency’s Mumbai office, his key mandate will be to drive growth for the group in the Western region.

Mathews joins with 17 years of experience in the industry, having worked with international agencies in India, MENA and Malaysia. Most recently, he was Chief Client Officer at Mindshare Malaysia, where he led Ford’s regional APAC media team managing partnerships with digital and content partners. He was also responsible for managing brands such as UL, Maxis, Kraft, Nestle and HSBC. Prior to this, he had held leadership roles at Mindshare India, ZenithOptimedia and other leading agencies.

Commenting on Mathews’ appointment, Anita Nayyar, CEO, Havas Media Group India and South Asia said, “Hans has a rich industry experience working across multiple blue chip brands in different categories. He has been in many leadership positions and has managed critical client relationships. This, along with his business development ability, makes him ideal to head our Western operations. We are very happy to have him with us.”

“Mumbai and the Western region are at the core of Havas Media India’s operations. Our business in the region has grown tremendously over the years and today we are handling very prestigious clients in that market like Parle, Quikr and many others. Hans, with his astute leadership, will propel our operations further. We warmly welcome him,” added Mohit Joshi, Managing Director, Havas Media India.

On his new role, Mathews said, “I am delighted to be a part of the dynamic Havas Media team, which has witnessed great momentum in the last few years. I find the agency’s positioning around Meaningful Brands engaging and think the framework offers brands tremendous opportunities to communicate effectively. I am looking forward to contributing to Havas Media’s western operations and taking the business to the next level.”

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO