Lodestar Media has finally filled in the slot that Shivani Raina Ghosh had left vacant. The new man is GroupM's Investment Director, Parag Mhatre. Mhatre has joined in as Media Controller and would be reporting into Sejal Shah.
Mhatre will be looking after the Tata Indicom business. He will assume the new post on April 26. Commenting on the decision to decide on Mhatre, Shah said, "Parag brings a lot of experience to the table. He is the best fit to what the client requires in terms of skills and personality. He will look after the entire Tata Indicom account and will have six people working with him."
Mhatre is leaving GroupM after a seven-year stint there.