Google has made some key senior management appointments for its India operations. Sridhar Seshadri has been appointed Business Head-Financial Services, Parminder Singh is Business Head-Technology, while Narasimha Jayakumar has been brought in as Business Head-Travel & Local for its advertising and monetisation business.
The appointment of these senior business executives is part of Google India’s strategy to go deep in the key sectors and deliver significant and measurable growth for customers leveraging the AdWords platform. Industry teams led by these newly appointed leaders will focus on providing counsel to customers regarding their digital, marketing and advertising strategies.
As Business Head-Financial Services, Seshadri will lead a team that will be responsible for the generation of advertising business from the financial services segment and will focus on serving key clients in the banking, insurance, and mutual funds sectors.
As Business Head-Technology, Singh will lead a team that drives Google’s advertising operations in the technology and telecommunications space in India. As Business Head-Travel and Local (which includes classifieds and real estate), Jayakumar will similarly aim to grow Google’s presence in this space.
Commenting on the appointments, Shailesh Rao, Managing Director, Google India, said, “We always seek more ways to create value for our partners and customers. At this stage of our evolution in India, we believe it is critical to bring in senior executives who have the right domain expertise to drive focused growth for Google and our customers in key industry sectors. To create more value for our customers, we want to be able to help them perfect their digital strategies and drive measurable and sustained business growth by leveraging the medium to its fullest using platforms like AdWords across the web, mobile, and potentially other channels in the future. These three individuals, each rising executive stars in their respective industries, represent the perfect blend of industry credibility rooted in real front line experience and a deep understanding of technology and how it will transform these markets for decades to come. We are excited and privileged to have their leadership at Google.”
Seshadri brings with him a decade of work experience with ICICI Bank across a number of divisions and functions. Seshadri has, through his long tenure at the Bank, participated in its transformation and quick growth, leading it to become the premier banking institution in India. At ICICI Bank, his responsibilities spanned from advertising and marketing to product development and branch banking. Most recently, he was in the Rural, Agricultural and Micro-Banking division of ICICI Bank.
Singh has over 14 years of cross-functional experience in strategy and brand marketing with focus in the technology and telecommunication sector. He was Country Head of Marketing for Apple and most recently Head of Marketing for IBM’s Hardware division. With a track record of consistent performance in companies such as IBM, Apple, HCL and Cyrix (National Semiconductor), he has been responsible for introducing several best practice marketing campaigns and is also credited with launching and setting up successful distribution networks for high technology products. He was awarded IBM’s prestigious Asia-Pacific Role Model Award for excellence in the marketing discipline.
Jayakumar brings with him over 10 years’ experience across multiple industries, having worked with companies such as Expedia Inc., Cendant Corporation, Tata Consultancy Services and IBM India, among others. He ran the B2B client portfolio for the distribution business of Expedia Europe based out of London.