Top Story

e4m_logo.png

Home >> People Movement >> Article

Gaurish Pathare joins Sakal as Head of Ad Sales

18-January-2011
Font Size   16
Gaurish Pathare joins Sakal as Head of Ad Sales

Gaurish Pathare has joined Marathi daily Sakal as Head of Advertising Sales for its print business. Prior to this, Pathare had worked with Mid-Day Infomedia Ltd. as National Head of Sales for its print and digital businesses. At Sakal, Pathare will be in charge of national and local markets and will be reporting to LS Krishnan, Business Head (Print).

Commenting on Pathare’s appointment, LS Krishnan said, “Gaurish is known in the media industry. We are delighted to have him in our team. I am sure he will use his varied experience and skills to achieve many milestones for us. He will lead our sales team in national and local markets and be responsible for revenue growth for all the print titles.”

On his new assignment, Pathare said, “I am excited to be a part of Sakal Media Group. Their brands set a high editorial standard and are respected by the readers. I am looking forward to leverage that equity to deliver value to the advertisers and agencies and build a long term relationship with them.”

Pathare has spent more than 16 years in the field of media. From working in a media agency to a media company and being part of a large advertiser’s media team, he has done it all. He had spent eight years at Mindshare Fulcrum, where he worked on Hindustan Unilever brands. Later, he moved to handle GroupM’s clients Onida, ICICI, Vodafone, HSBC, and so on. He has also worked in BCCL’s Magazine division, where he handled brands like Femina and Filmfare. From there he moved to Reliance ADAG’s media team, where he was one of the core members.

Sakal Media Group’s print titles include Sakal newspaper, Saptahik Sakal in Marathi, Agrown (agro daily), Tanishka (woman’s magazine in Marathi), and Premier (film magazine in Marathi).
 

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Understanding the round-the-clock nature of change, KG Suresh, Director General, Indian Institute of Mass Communication, in a conversation with exchange4media, talked about his plans to introduce a fu...

The mall has a diverse range of media formats that includes, billboards, backlit kiosk, pillar wraps, product/promotion display spaces etc.

The beauty of the internet business is that as your cost curve flattens, your revenue curve keeps growing up and that's why the valuations are so high, said Ashish Hemrajani, Founder-CEO, BookMyShow