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Future Media beefs up top team; appoints Vijay Koshy, Nikhil Sheth, Rajneesh Jauhari to key posts

25-November-2009
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Future Media beefs up top team; appoints Vijay Koshy, Nikhil Sheth, Rajneesh Jauhari to key posts

Future Media India Ltd, the media company from the Future Group, has further strengthened its team. The company has roped in Vijay Koshy as its National Sales Head, Nikhil Sheth as Business Head for Future TV, Print and Cinema units, and Rajneesh Jauhari as Regional Head (West & East). Sandip Tarkas, President - Customer Strategy, Future Group & CEO, Future Media, has confirmed the appointments.

Tarkas said, “Nikhil wanted to do something different now and go off from the sales responsibility completely. Hence, we have appointed him as Business Head for Television, Print & Cinema verticals. We believe that these are potential properties for the media entity. Nikhil will henceforth look after creating new content and distribution plans for these properties.”

Koshy, who takes on Nikhil Sheth’s role, will be responsible for overall sales and revenue management of the company. Tarkas added, “We are thrilled to get Vijay as he brings with him an experience of 18 years spanning media planning, buying and revenue responsibilities across companies like Lintas, GroupM, Star TV and ESPN.”

Prior to joining Future Media, Sheth was Network Head at National Geographic Channel Network India Pvt Ltd, where he was handling Business and Sales Strategy for the National Geographic Channel and The History Channel. Sheth also has had vast experience in ad sales, having worked with a varied set of media houses, including Mid-Day, Man’s World, Mediascope, Bennett Coleman & Company Ltd, and Tata Press.

Prior to joining Future Media, Koshy was with LiveMedia, a digital out-of-home media company, where he had joined some time back as Senior Vice President (Revenue and Alliances). He was earlier Head of Sales at Sony Pix and AXN. Koshy had joined Sony in 2005 from ESS to look at both sales and marketing of its English channels – AXN and Animax.

Additionally, the company has also appointed Rajneesh Jauhari, who will take on the additional responsibilities as Regional Head (West & East), Future Media. Jauhari will be reporting Vijay Koshy.

Future Media, headquartered in Mumbai, has offices in Delhi, Bangalore, Kolkata, Ahmedabad, Hyderabad and Pune. This Future Group’s media venture is aimed at creation of media properties in the ambience of consumption, and offers active engagement to brands and consumers. The company offers relevant engagement through its media properties like Future Visual Spaces and Future Activation (creating media trends with innovative campaigns), Future Print (My World – a monthly magazine for women consumers), Future Radio (the in-store radio network), Future TV (the in-store TV network) and Future Theatre (media rights across select multiplexes).

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