Fever FM has appointed Neeraj Saraswat as Station Head of Kolkata. Saraswat comes in from 3i Infotech Ltd (India), where he was National Channel Manager – Retail. At Fever FM, he will be reporting to National Marketing Head Neeraj Chaturvedi.
Confirming the development, Chaturvedi said, “Saraswat has joined Fever FM from 3i Infotech as Station Head, Kolkata. Kolkata, being an important market, we are currently in the phase to become a significant player in the market. One of our focus areas is also to take our station share in Kolkata to double digits very soon.”
Prior to Saraswat’s appointment, Chaturvedi was handling the responsibility of Station Head, Kolkata.
Saraswat has earlier had a two-year stint with Radio Mirchi, prior to which he was Area Manager with Asian Paints Ltd for nearly six years.