Ex-ABP Sandip Ghosh joins Hindustan Times as VP–Media Marketing

Ex-ABP Sandip Ghosh joins Hindustan Times as VP–Media Marketing

Author | Sakshi Talwar | Monday, Jun 06,2005 7:31 AM

Ex-ABP Sandip Ghosh joins Hindustan Times as VP–Media Marketing

Sandip Ghosh, who quit ABP in December last year, has moved to Hindustan Times as Vice-President, Media Marketing. Currently going through the induction process, he will be officially joining the organisation on June 14. Ghosh is expected to play a key role in HT’s Mumbai launch.

Rajiv Verma, CEO, Hindustan Times, confirmed, “We are happy to have Sandip on board. He brings in a good blend of FMCG and media industry perspective. We as a company are expanding on readership bandwidth with eyes on the future. There are a number of new initiatives planned and Sandip will be instrumental in those, which includes the Mumbai launch of HT.”

A qualified chartered accountant, Ghosh brings with him an experience of over 21 years. He started his career in 1983 with Hindustan Lever and spent 19 years there. He worked for various businesses at HLL, and in his last four years with Levers, he was Managing Director of Nepal Levers, a subsidiary of HLL.

He moved to ABP in 2002 as Vice-President. He was the Business Head for their two flagship English publications, Businessworld and The Telegraph. He was instrumental in turning around Businessworld, which today is a leading business magazine. He was also instrumental in consolidating the leadership position of The Telegraph.

Said Ghosh, “ABP was a great learning experience for me but I was looking for a more challenging task and that too on a national scale. I was quite excited about the HT opportunity considering their performance in the last six months and therefore I went ahead with this option.”

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