Top Story

e4m_logo.png

Home >> People Movement >> Article

ETV appoints Devendra Pathak as Head, Sales for Hindi news & Urdu channels

11-March-2014
Font Size   16
Share
ETV appoints Devendra Pathak as Head, Sales for Hindi news & Urdu channels

ETV has brought on board Devendra Pathak as Head of Sales - Retail & Corporate for its Hindi news and Urdu channels. His mandate is to supervise the revenue growth from corporate and retail for the channels.

On his new role, Pathak said, “ETV has solid credibility in the regional market. It’s a household name in regions, and in the last 5-6 years, there has been tremendous growth in the ETV news channel space. There is a huge gap between the No. 1 and No. 2 channels. So, after newspaper and radio, it will be great to work with the No. 1 regional channel. I will be responsible for handling the corporate and retail business side of the channel.”

Pathak has 12 years of experience in the media industry. He began his career as a Graduate Engineer Trainee at Superheat Powercons, Kolkata, but switched over to print media along with Dainik Bhaskar, Rajasthan in February 2002. He has also worked with Amar Ujala Uttaranchal and Andhra Jyothi at Delhi. His last stint was with My FM.

 

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India