Madison Media has appointed Dinesh Singh Rathore as COO of Madison Media Omega. Rathore joins Madison from Starcom MediaVest Group, where he was Head of MediaVest, Mumbai and Delhi offices and was based in Mumbai. In his new role, he will be based in Bangalore.
Rathore has over 17 years of experience in media, working with media agencies like Starcom MediaVest Group and Mudra. He was the head of FutureWorks, the specialist unit of SMG that handled the Future Group business. Across his career, he has worked on brands such as Zydus Wellness, Emirates, The Mobile Store, Tata Housing, Novartis, World Gold Council, Wipro, Toyota, SabMiller, Essilor, Hitachi, Rasna, and Only Vimal, among others.
Commenting on the appointment, Gautam Kiyawat, Group CEO, Madison Media, said, “I am delighted to have Dinesh join our Leadership team and am sure he will add a lot of value to our clients in Bangalore.”
On joining Madison, Rathore said, “I am looking forward to this new role and contributing to an enviable list of clients.”
Madison Media was recently in the news for winning the Crompton Greaves, Enamor and Dixcy Textile’s media AoR. The gross billing of Madison Media is Rs 3,000 crore.