Top Story


Home >> People Movement >> Article

Cheil Worldwide SW Asia adds to leadership strength

Font Size   16
Cheil Worldwide SW Asia adds to leadership strength

 Cheil Worldwide SW Asia has brought on board Vikas Khanna as Head – Activations; Rajesh Bhatia as Head – Interactive; and Manish Shukla as Head of Retail.

Bhatia joins from Euro RSCG 4D, where he was President; Khanna from G2Rams, a WPP group company aligned with Grey Worldwide, where he was VP & Branch Head; and Shukla from Retailscape.

Confirming the appointments, Alok Agrawal, COO, Cheil WW, SW Asia, said, “The story of our growth trajectory is already known. Nima’s (Nima DT Namchu, Executive Creative Director) joining has tripled our creative strength. Now with Vikas, Rajesh and Manish on board, our leadership team has become even stronger. This enables us to further capitalise on the demands of the marketplace and take brand Cheil to even greater heights.”

A digital evangelist with over 17 years of work experience, Bhatia has been driving innovative digital and integrated marketing strategies for some of the leading global brands, including Nokia, IBM, Max Life Insurance, Airtel, Reckitt Benckiser (Dettol, Harpic, Vanish, Veet, Mortein) and Unilever, among others. Prior to Euro RSCG 4D, he has held senior level positions with Solutions Digitas, IDC and Onida across various digital and consumer marketing domains.

An experienced professional in events, BTL and activation, Khanna comes with over 13 years of work experience. Over the years he has managed brands, including BlackBerry (RIM), Cisco, Audi, BMW, M3M, Genpact, Hyundai, GE, Canara HSBC, ITDC, HTC, among others. Prior to G2Rams, Khanna has worked with George P Johnson, 360 Degrees, Magnum Nexus Private Limited, and Showtime Events, among others.

Shukla brings with him a wide range of business expertise, experience and relationships in the area of Retail Marketing & Management. Over the years he has consulted to a wide range of clients such as HUL- Wall’s Ice cream, Danone International, Evian, PepsiCo, Coca-Cola, Bacardi - Martini, Bharat Shell, Braun, Parker, Airtel, Shaw Wallace, Samsung, LG – CDMA Phones and Barista Coffee Bars. Shukla had set up in 1996. Prior to this he has worked with Lintas, JWT, Gillette, Coca-Cola India.

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO