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Changes in Radio City: Ashit Kukian elevated to COO & President- Ad Sales

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Changes in Radio City: Ashit Kukian elevated to COO & President- Ad Sales

Radio City has announced the elevation of Ashit Kukian to COO and President – Ad Sales. Prior to this, he was President - Sales at Radio City. Besides Kukian, there have been some other senior level elevations – Anil Dimri has been elevated to CTO and Senior EVP, Sagorika Kantharia is now EVP & Head – HR, while Reshma Khalid has been elevated to CFO & VP, and Rachna Kanwar to VP - Digital Media & New Business.

In conversation with exchange4media, Apurva Purohit, CEO, Radio City, said, “The organisation has done very well in the last one year, and the next couple of years will only be full of opportunities, because slowly and steadily the economic environment is improving, and hopefully with further de-regulation in the radio industry, there will be lot many opportunities of growth. What we are doing at Radio City is just preparing the road that would lead the organisation to the next level.”

“We will look at organic growth and non-radio sectors to expand. For instance, we launched our audio book, Planet Radio City, etc. So, we will be looking at more such opportunities where we can use our core competency of audio expertise and see how we can expand. In the non-radio segment we are certainly working very aggressively but, on the radio sector we will have to wait and watch,” Purohit added.

In recent months, Radio City has been consolidating its position in the radio industry and has reportedly emerged as the No. 2 network across all its markets as per the latest IRS 2009 survey, especially in the key markets of Mumbai, Delhi and Bangalore. Radio City recently launched a new business venture – ‘The City of Tales’, an audio book for children with two titles in Hindi and English.

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