Top Story

e4m_logo.png

Home >> People Movement >> Article

CavinKare appnts: Jatin Bhatt is VP, Marketing

30-December-2011
Font Size   16
Share
CavinKare appnts: Jatin Bhatt is VP, Marketing

 FMCG conglomerate CavinKare Pvt Ltd has beefed up its top management with two senior appointments.

Jatin Bhatt has been appointed as Vice President for its Marketing division, while Murali Santhanam has been appointed Executive Vice President for the group’s HR business unit. These appointments have been made in alignment with the aggressive growth and expansion plans of the company.

Commenting on the entry of the two new executive team members, CK Ranganathan, CMD, CavinKare, said, “While Murali brings over 20 years of HR and talent management experience with him, Jatin comes with excellent track records in marketing functions. Both of them will be key members of the company's 'go-forward' leadership team.”

As Executive Vice President of Human Resources, Murali will be the custodian of HR framework at CavinKare and will help establish the organisation structure, HR policies and procedures, recruitment, induction orientation procedures and training, performance appraisal system, and transfer/ promotion processes.

In the past, he has led the HR function at several leading brands in India and abroad, including Sapient, SHRM India and Consulting, Siemens Information Systems Limited, ANZ Information Technology.

As Vice President, Marketing & Business Development, Jatin Bhatt will be responsible for modern trade marketing and strategic alliances. With extensive Indian as well as global experience in marketing, Bhatt has been previously employed with companies such as Pidilite India Ltd, Tata Tea Ltd and Marico India Ltd.

 

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’