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BBC-TOI JV Worldwide Media’s CEO Devashish Sarkar moves on

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BBC-TOI JV Worldwide Media’s CEO Devashish Sarkar moves on

After four years in India as CEO of Worldwide Media Ltd (WWM), the BBC-Times of India joint venture, Devashish Sarkar is moving back overseas to take up a new assignment. January 31, 2008, was his last day at WWM. Details on his replacement were not available at the time of filing the report.

WWM officials have confirmed the development. Sarkar could not be contacted at the time of filing this report.

During his tenure at WWM, Sarkar has contributed to the growth of the niche magazine space in India. Femina and Filmfare were relaunched under his leadership. Filmfare was made a fortnightly and even entered the international market with a German edition.

Under his leadership, WWM also launched various new titles in India including Top Gear and Grazia.

In 2006, WWM signed a three-year deal with Elder Pharmaceuticals for its property Filmfare Awards. Elder decided to use their product, FairOne, as the title sponsor.

Sarkar was elected General Secretary of the Association of Indian Magazines (AIM) at the AGM held last year.

Over a career spanning more than two decades, Sarkar has taken on diverse roles from sales and marketing to general management across companies and organisations such as ITC, Tupperware and the Singapore Government.


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