Barun Das, the erstwhile Associate Publisher of Business Today, has been appointed head of Business Development for ASTRO All Asia Network.
ASTRO All Asia Network is part of Malyasia's Usaha Tegas Sdn Bhd, a large and respected Malaysian business group which has significant interests in multiple businesses including infrastructure, oil and gas etc. Some of Usaha Tegas Sdn Bhd's portfolio companies include Tanjong plc (listed on Bursa Malaysia and the London Stock Exchange plc), Maxis Communications Bhd (Telecommunications company listed on Bursa Malaysia) and MEASAT Global Bhd (listed on Bursa Malaysia).
ASTRO is Malaysia's leading cross-media operator. Through its investment in infrastructure and content, ASTRO provides digital TV, radio and data services for distribution over satellite, digital terrestrial and wireless networks. Since its commencement in 1995, it has invested some USD250 million in the All Asia Broadcast Centre, a fully integrated broadcast and production complex in Kuala Lumpur, USD350 million to subsidise subscribers, and a further USD500 million to develop and acquire content, including the renowned Shaw Brothers film library.
Barun in his new corporate role will be based in Kuala Lumpur and would be responsible for Business Development with a focus but not restricted to Indian subcontinent. Barun would be primarily focussing on media and would be involved with other businesses as well.
As reported by exchange4media, Barun Das had left the India Today Group couple of weeks back to take up this offer.
Barun Das quits as Associate Publisher of Business Today; Pallav Moitra to join as Associate Publisher - Impact
Before Barun took up this offer, he was considering offers from a leading Indian News broadcaster, a leading publication group based out of Delhi, a new magazines publishing group and is now likely to join his new job in Kuala Lumpur on the 16th of this month.