Ashish Sehgal, the All India Sales Head of STAR Gold, has decided to move on. Sehgal will be taking over the responsibilities of Zee Network’s Ad Sales for the northern region. Based in Delhi, Sehgal will report to Joy Chakraborthy, the EVP for Network Sales, Zee Telefilms.
Sehgal takes over from Neelu Sawney, who has quit Zee Telefilms. “Neelu has moved on for health and personal reasons,” informed Chakraborthy. Commenting on Sehgal’s appointment, Chakraborthy said, “I have worked with Ashish for five years at STAR. He was one of the key people at the time of launching STAR Gold and has always been an over deliverer. He will be great asset to the Zee team.”
Sehgal’s key expertise comes from his experience at STAR India. Chakraborthy further said, “He has handled various portfolios at STAR and has been instrumental in achieving ambitious targets. This is one case, where I would say, someone’s loss is our gain.”
Sehgal will be looking after all the channels of the Zee Network.