Top Story

e4m_logo.png

Home >> People Movement >> Article

Alok Lall joins McCann Worldgroup as Executive Director

21-March-2011
Font Size   16
Share
Alok Lall joins McCann Worldgroup as Executive Director

Alok Lall, who had recently quit Iris Worldwide as Managing Director, has joined McCann Worldgroup as Executive Director. Meanwhile, old hand at McCann Erickson, Debashish Paul, Executive Vice President and General Manager, McCann Erickson Delhi, has moved to head the newly-formed outfit, McCann Social.

Lall will now be directly in charge of running the Delhi operations. Additionally, he will carry the responsibility of driving a broader integrated vision across brands.

Confirming the development, Prasoon Joshi, Executive Chairman, McCann Worldgroup, said, “I am extremely happy to have Alok come aboard in a key role. He is dynamic and brings a solid and fresh perspective. In our changing media landscape, Alok’s drives towards new age media solutions will immensely value add to our offering and expertise.”

Carrying a stellar reputation, he has vast experience in playing key leadership roles in agencies like JWT and Saatchi. In his last venture, he had single handedly established Iris International in India with its integrated marketing solutions.

 

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.