Navroze Hodiwala, who has been in the media business for the past 13 years, has been appointed as the General Manager, Strategy, Percept Media.
Commenting on the appointment Shripad G. Kulkarni, Chief Executive Officer, Allied Media, said, “Percept is one of India’s best in classical 360. We are now integrating our strategic efforts across media companies so that clients will get, for the first time, a truly single window 360 strategy. We will soon unveil our plans in this direction. Navroze has a wide exposure and is just the right person for the job.”
Prior to his appointment with Allied Media Navroze Hodiwala was associated with TME, where he was heading the Mumbai Branch as General Manager. His proficiency in handling large brands across various categories has seen him in good stead with major clients like Tata Motors, Colgate, Elder Pharmaceuticals, Allied Blenders & Distillers, Taj Group of Hotels, Himalayan Natural Mineral Waters, Heinz, Singapore Airlines, Mahindra & Mahindra, Johnson & Johnson, HDFC Bank to name a few.
Allied Media on the other hand is the media planning, evaluation and buying arm of Percept Limited. Allied Media offers media solutions to clients in conventional as well as traditional media. It has capitalised billings of about INR 26 billion (FY’10), Percept (entertainment, media and communications company) and today, is at an enviable leadership position with a team of over 1,000 people and 62 offices across India and the Middle East.