Abhishek Verma has put in his papers as Head of Marketing and Communication at Neo Sports. March 4 was reportedly his last day with the organisation. Industry sources have confirmed the movement, however, when contacted, Verma denied having quit Neo Sports. No details were available on his next move at the time of filing the report.
At Neo Sports, Verma was overseeing the marketing of all the business verticals for both Neo Cricket and Neo Sports channels. Prior to joining Neo Sports, he was with Sony Entertainment Television, where he was heading the marketing division of SAB. Prior to SAB, Verma, who has over 10 years’ experience in media, Internet and CRM, was associated with Discovery Channel as Marketing Manager.
He had also worked with a Singapore-based CRM consultancy SurfGold as Head of Client Services, where he had created loyalty marketing programmes for blue-chip clients such as Tommy Hilfiger, FedEx, Microsoft and Hewlett-Packard.