Mumbai will play host to Asia’s first and exclusive digital signage show on November 21 and 22 this year. The two-day event will comprise a convention featuring panel discussions, and an expo that will showcase cutting-edge solutions available in the digital signage space. The show will be organised by Thoughtshows and Events, which is the on-the-ground events division of VJ Media Works.
Vasant Jante, MD, Thoughtshows and Events, said, “The OOH medium has started using digital signage. More than 100 companies are keen to use it, but the lack of proper investments and partners makes it difficult to be prevalent in the industry.”
According to research firm iSuppli/Stanford Resources, the global digital signage market is expected to grow to $1.7 billion by 2010, up from $1.4 billion in 2006. The communiqué from iSuppli/Stanford Resources stated: “Most global retailers and OOH majors are already deploying solutions across their markets. Even the number of Indian players making significant investments in the market has gone up with more substantial investments to follow. As a result, we think it is a right time to launch the platform for the industry.”
The two-day event will comprise a convention featuring interactive sessions and panel discussions by industry stalwarts from India and abroad, in addition to a focussed expo on solutions available in the digital signage space.
Digital Signage Asia is targeted towards the technology solution providers, digital network operators, screen manufacturers, retailers, brand marketers, programming professionals, digital and research agencies.